xoJane is a online magazine where "women go to be their unabashed selves, and their unabashed selves are applauded," founded by Jane Pratt, the founding editor of Sassy and Jane magazines. Less than two months from the its launch date, xoJane established itself as one of Forbes' "Top 10 Lifestyle Websites for Women." It was purchased by Time Inc. in late 2015, and has over 2 million unique monthly visitors.
I pitched a unique illustration project to xoJane that capitalized on two cultural phenomena - the enormous rise in popularity of coloring books for adults (particularly as a stress-releaser and meditative exercise), and the three ring circus that has been the buildup to the 2016 presidential election. I've long had the desire to hop on the coloring book bandwagon, and thought it would be hilarious and highly relevant to create a series of coloring book pages featuring the remaining presidential candidates - Clinton, Trump, Sanders and Cruz. By creating a downloadable PDF for Americans to print out and enjoy via xoJane's enormous reach, my hope was to give people everywhere a creative outlet to color out their political frustrations and create a social media opportunity for endlessly unique UGC of people's colored pages.
Below are the four illustrations, along with some pictures of colored in pages. Click here to view the full project, and download your own!